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Email MarketingThe most powerful asset owned by many companies today is their "List". It is estimated that Barack Obama's "List" that drove him to the White House is worth over $1/2 Billion to him. If you collect the Name and Email address of everyone who visits your website, you will develop a powerful tool that you can use to make future sales. The majority of traffic to your site arrived there due to an interest in your goods or services. It makes sence to stay in touch with them so that when they are ready to make a purchase, they make it with you. On average you will need to make 7 touches with a prospect before he decides to purchase, if he is on your "List" that process is much easier to manage. |
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- Email Marketing |
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